December 2011
1 post
Democratizing Card Acceptance
Accepting payment cards used to be a huge hurdle for small merchants. Thanks to Square, a disruptive startup in the US, card acceptance is now both accessible and affordable for even the smallest merchants.
Square offers a magnetic stripe reader that plugs into the earphone jack of a smart phone (see demo here). It enables merchants to accept American Express, Discover, MasterCard, and Visa...